Facebook Community Boost Event – Atlanta – Metrics That Matter

By |2018-11-02T14:18:21-04:00October 16th, 2018|Business - null|

Carla Caldwell presents at the Facebook Community Boost Event

Intuit invited me to speak at a Facebook community boost event in Atlanta recently.

I presented two topics: Funding Options for Small Businesses and Metrics that Matter for Small Businesses. We may consider these topics as basic for us as accounting professionals, but many entrepreneurs are easily overwhelmed by all

How to Run an Effective Firm Retreat

By |2018-05-08T14:48:45-04:00May 8th, 2018|Business - null|

Your accounting firm is not just an accounting firm. It is your business. Just like you give your business-owner clients the tools they need to thrive in the form of financial statements and other analytical information, you need to do the same for your firm.  With changes in the industry, technology and in our clients’ businesses, we can no longer be the “shoemakers